Atlantic Coffee & Provision, LTD

ATLANTIC COFFEE & PROVISION, LTD.  •  To place an order please call 800-242-1419 or Fax 781-413-8999

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Providing Coffee and Provision Service for over 60 years

Information for Our Customers

Pricing Change Announcement

Valued Customer,

As you probably have heard by now Keurig / Green Mountain Coffee Roasters have announced a price increase effective November 1, 2014. As documented on shows like Good Morning America and by publications such as the Wall Street Journal, Keurig / GMCR is increasing pricing across the board by an average of 9%. This increase will take effect in every business channel that distributes KCUPS.

Subsequently we have been notified by Mars Drinks, that they will also be instituting a price increase on all of their Flavia related products. This increase looks to be in the same range as the proposed KCUP increase and will also be implemented in the next 30-45 days.

Both of these corporations have documented that this increase has been necessitated by the drastic rise in the coffee market as well as the rise in costs of numerous other areas of their businesses.

While these increases are not going to take affect for another 45 days or so we wanted to notify our loyal customer base as quickly as possible. This lead time should give you ample opportunity to stock up on your Keurig or Flavia related products if you so choose.

We also wanted to take this opportunity to encourage you to examine our array of “pod” single cup brewing systems. Pod brewing systems are by far the fastest growing segment in the Office Coffee industry today. Amongst other great features pod systems should deliver you significant cost savings versus other single cup systems. We currently stock over 100 pod options so you will not have to go without your favorite blend or flavor. Please refer to the back of this letter to learn more about the advantages that a pod system can bring to you.

We at Atlantic Coffee & Provision take our pricing very seriously and quite often absorb price increases to protect our customer base. Given the vast array of incoming increases we must now pass these increases along. We regret having to do this but are hopeful that you understand our position.

As always we Thank You for your continued business. If you have any questions or would like a complimentary in office demo of any of our brewing systems please feel free to contact us.

Best Regards,
The Atlantic Coffee Team